A strange phenomenon has emerged near Amazon.com delivery stations and Whole Foods stores in the Chicago suburbs: smartphones dangling from trees. Contract delivery drivers are putting them there to get a jump on rivals seeking orders.
Someone places several devices in a tree located close to the station where deliveries originate. Drivers in on the plot then sync their own phones with the ones in the tree and wait nearby for an order pickup. The reason for the odd placement, according to experts and people with direct knowledge of Amazon’s operations, is to take advantage of the handsets’ proximity to the station, combined with software that constantly monitors Amazon’s dispatch network, to get a split-second jump on competing drivers. That drivers resort to such extreme methods is emblematic of the ferocious competition for work in a pandemic-ravaged U.S. economy suffering from double-digit unemployment. Much the way milliseconds can mean millions to hedge funds using robotraders, a smartphone perched in a tree can be the key to getting a $15 delivery route before someone else. Drivers have been posting photos and videos on social-media chat rooms to try to figure out what technology is being used to receive orders faster than those lacking the advantage.